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Don‘t sell yourself short. Find ways to optimize sales, improve customer experience, differentiate yourself in a competitive senior living, active adult, 55+ living market. Hear what your prospects, residents, influencers have to say. Learn from sales experts both in and out of the senior living business. Elevate sales processes, shorten sales cycle, become one of the top 10% in a growing industry. With staffing becoming as much of a concern as occupancy, guests who specialize in attracting talent, identifying talent, hiring, onboarding and retention will also be featured. Grow Your Occupancy podcast offers everything from sales coaching, the psychology of sales, the buying cycle, the complexity of the emotional sale, informative discussions, and casual, fun conversations. The senior living and active adult markets continue to explode. Are you ready to GROW?
Episodes
Monday Feb 27, 2023
Monday Feb 27, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Dallas Shipp, CEO, and Luke Adams, Marketing Director, with SeniorLivingPROS. Dallas and Luke share their insights from their recent case study of 2,500 web-inquiry mystery shops, and the power of combining automation and the human connection in senior living sales.
Tuesday Feb 14, 2023
Tuesday Feb 14, 2023
In part 2 of 2, Julie Podewitz, CEO and Founder of Grow Your Occupancy, continues her talk with Paul Helgren, Associate Athletic Director for Communications at University of Toledo. Paul and Julie take a look at the similarities between sports and senior living sales: the importance of practicing, why coaching is so important, and the "not giving up" mindset that make come-from-behind victories possible.
Monday Feb 13, 2023
Monday Feb 13, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Elizabeth Clubb, CEO and Founder of myFloc. Elizabeth shares her expertise on fraud and financial exploitation of older adults, and offers tips for families to best educate and communicate with one another to keep their older loved ones financially safe and secure.
myFloc™ is an expense management platform purpose-built to empower older adults to choose how they live as they age, connect networks of caregivers, prevent elder financial exploitation, and take the financial friction out of caregiving.
Wednesday Feb 08, 2023
Wednesday Feb 08, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Robbie Voloshin, Vice President of Marketing and Communications at United Methodist Communities. Robbie shares what her sales and marketing teams did to maintain occupancy in their senior living communities during the Great Recession and what they're doing for the year ahead.
Monday Jan 30, 2023
Monday Jan 30, 2023
Grow Your Occupancy guest host Jeff Gronemeyer, Vice President of New Business Development at Conversion Logix, talks with David Smith, Sales Director at New Perspective Senior Living. David, a three decade veteran of the senior living industry, shares why ongoing sales training is so important in the industry, no matter where you are in your sales career.
Monday Jan 30, 2023
Monday Jan 30, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Kara Marinko, Vice President of New Development at Phoenix Senior Living about best practices for new senior living community construction lease up, expectations for a timeline to stabilization and what she is committed to during 2023.
Wednesday Jan 25, 2023
Wednesday Jan 25, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Alex Smith, a Certified Pricing Professional and Senior Vice President of Pricing Optimization at Further, about the art and science of pricing senior living communities competitively.
Alex developed CompIntelPro, a tool to proactively price, position and promote senior living communities within their individual local market, and is now building upon that product at Further as they develop the Further Pricing Assistant. Learn more at talkfurther.com.
Wednesday Jan 18, 2023
Wednesday Jan 18, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Margaret Henney, Director of Marketing at Covideo, about using personalized video as a sales tool for differentiating your senior living community from your competitors.
Thursday Jan 12, 2023
Thursday Jan 12, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, and Chris Hoard, Chief Development Officer at Distinctive Living, reflect on the lessons of 2022 in the senior living industry and their takeaways for 2023.
Tuesday Jan 10, 2023
Tuesday Jan 10, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, and Matt Reiners, Co-Founder of Eversound, cover a wide variety of fun topics in this first Grow Your Occupancy podcast of 2023!