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Don‘t sell yourself short. Find ways to optimize sales, improve customer experience, differentiate yourself in a competitive senior living, active adult, 55+ living market. Hear what your prospects, residents, influencers have to say. Learn from sales experts both in and out of the senior living business. Elevate sales processes, shorten sales cycle, become one of the top 10% in a growing industry. With staffing becoming as much of a concern as occupancy, guests who specialize in attracting talent, identifying talent, hiring, onboarding and retention will also be featured. Grow Your Occupancy podcast offers everything from sales coaching, the psychology of sales, the buying cycle, the complexity of the emotional sale, informative discussions, and casual, fun conversations. The senior living and active adult markets continue to explode. Are you ready to GROW?
Episodes
Wednesday Mar 27, 2024
Wednesday Mar 27, 2024
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Patrick Dooley and Natalie Ross, the Co-Founders and Partners of One Extra Consulting.
Patrick and Natalie chat about the challenges they both experienced as senior living operators, their passion for helping the residents of senior living communities and those who serve them, and what inspired them to continue contributing to the industry by co-founding One Extra Consulting.
Wednesday Mar 20, 2024
Wednesday Mar 20, 2024
Dani Merlino, COO of Grow Your Occupancy, talks with Aaron Fish, CEO and Founder of Trestle Hospitality Concepts, about creating exceptional resident experiences in senior living communities.
The resident experience is more than the calendar of activities, it's the community's spaces, programming, dining. It's also understanding the residents you're serving and the market you're in.
Aaron shares his pro tips for creating exceptional resident experiences in your senior living community.
Friday Mar 08, 2024
Friday Mar 08, 2024
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Maggie Seybold, Vice President of Customer Insights at WelcomeHome Software, about their 2023 Year in Review report.
In this second part, Julie and Maggie dig into the report to find some surprises in the data, and identify some takeaways that can be used to improve senior living sales outcomes in 2024.
Wednesday Mar 06, 2024
Wednesday Mar 06, 2024
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Maggie Seybold, Vice President of Customer Insights at WelcomeHome Software, about their 2023 Year in Review report.
In this first part, Julie and Maggie talk about the key trends that shaped senior living sales in 2023 and some of the observed traits of the most successful communities.
Tuesday Feb 27, 2024
Tuesday Feb 27, 2024
Dani Merlino, COO of Grow Your Occupancy, talks with Christie Freeze, Founder of Care By Christie and author of the recently published "Roadmap for Eldercare: A Simple Guide Equipping You with Tools and Resources for Eldercare Ease".
Christie shares her purpose in writing the book: to be a resource to families in finding the best eldercare for their older loved ones.
Christie's book is available on Amazon.
Tuesday Feb 20, 2024
Tuesday Feb 20, 2024
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Jill Berry, Vice President of Sales & Marketing of Country Meadows Retirement Communities, about compensating senior living sales and marketing professionals.
Jill shares her compensation strategies for increasing retention, improving sales and move-ins outcomes, and building team member loyalty.
Wednesday Feb 14, 2024
Wednesday Feb 14, 2024
Dani Merlino, Vice President of Strategic Development at Grow Your Occupancy, talks with Tiffany Marino, Founder, Creator, and Host of the Manis With Grannies Podcast, about helping seniors share their stories and the importance of passing them along as part of their legacy.
Check out the podcast here: https://www.podbean.com/podcast-detail/qbijn-2bdfdd/Manis-with-Grannies-Podcast
Wednesday Feb 07, 2024
Beyond Metrics: How Putting People First Can Impact Outcomes in Senior Living Sales
Wednesday Feb 07, 2024
Wednesday Feb 07, 2024
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Paula Rathgaber-Gomez, Vice President of Sales and Marketing for Sequoia Living, about how putting people first and leading by the heart has impacted her career and company outcomes.
Wednesday Jan 31, 2024
Outreach Isn't Dead: New Approaches to Outreach in Senior Living Sales Lead Generation
Wednesday Jan 31, 2024
Wednesday Jan 31, 2024
We hear it all the time: "Outreach is dead." We also see outreach becoming a priority only when occupancy growth becomes urgent.
Julie Podewitz, Grow Your Occupancy's CEO and Founder, talks about outreach in senior living sales, the value and results it brings, and why it needs to have an ongoing place in your sales and marketing strategy. She also shares some new ways to approach it that you may not have thought of (hint: they're digital!).
Wednesday Jan 24, 2024
Wednesday Jan 24, 2024
Dani Merlino, Vice President of Strategic Development at Grow Your Occupancy, talks with Debbie Tedesco, Director of Admissions & Outreach at ACTS Retirement-Life Communities, about outreach in senior living sales the importance of making connections for outreach success.