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Don‘t sell yourself short. Find ways to optimize sales, improve customer experience, differentiate yourself in a competitive senior living, active adult, 55+ living market. Hear what your prospects, residents, influencers have to say. Learn from sales experts both in and out of the senior living business. Elevate sales processes, shorten sales cycle, become one of the top 10% in a growing industry. With staffing becoming as much of a concern as occupancy, guests who specialize in attracting talent, identifying talent, hiring, onboarding and retention will also be featured. Grow Your Occupancy podcast offers everything from sales coaching, the psychology of sales, the buying cycle, the complexity of the emotional sale, informative discussions, and casual, fun conversations. The senior living and active adult markets continue to explode. Are you ready to GROW?
Episodes
Monday Jan 30, 2023
Monday Jan 30, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Kara Marinko, Vice President of New Development at Phoenix Senior Living about best practices for new senior living community construction lease up, expectations for a timeline to stabilization and what she is committed to during 2023.
Wednesday Jan 25, 2023
Wednesday Jan 25, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Alex Smith, a Certified Pricing Professional and Senior Vice President of Pricing Optimization at Further, about the art and science of pricing senior living communities competitively.
Alex developed CompIntelPro, a tool to proactively price, position and promote senior living communities within their individual local market, and is now building upon that product at Further as they develop the Further Pricing Assistant. Learn more at talkfurther.com.
Wednesday Jan 18, 2023
Wednesday Jan 18, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Margaret Henney, Director of Marketing at Covideo, about using personalized video as a sales tool for differentiating your senior living community from your competitors.
Thursday Jan 12, 2023
Thursday Jan 12, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, and Chris Hoard, Chief Development Officer at Distinctive Living, reflect on the lessons of 2022 in the senior living industry and their takeaways for 2023.
Tuesday Jan 10, 2023
Tuesday Jan 10, 2023
Julie Podewitz, CEO and Founder of Grow Your Occupancy, and Matt Reiners, Co-Founder of Eversound, cover a wide variety of fun topics in this first Grow Your Occupancy podcast of 2023!
Monday Dec 19, 2022
Monday Dec 19, 2022
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Scott Bell, CEO, and Ana Cristina Reaves, Key Account Manager, at High Level Marketing. Scott and Ana share their insights, advice, and clarity on digital marketing.
High Level Marketing is giving our audience a free SEO Consultation! To schedule, please visit https://meetings.hubspot.com/kim-conway and add code, "GrowYourOccupancy" to the "Enter Coupon Code" field.
Tuesday Dec 13, 2022
Tuesday Dec 13, 2022
Julie Podewitz talks with Matt Reiners, Co-Founder of Eversound, about how senior living sales outcomes can benefit from assistive hearing devices. By enhancing their sense of hearing, older adults with hearing loss can experience a tour of a senior living community more fully, as well as be more present during the inquiry and decision-making process.
Tuesday Nov 29, 2022
Tuesday Nov 29, 2022
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with independent living resident Marilyn Breed about her experiences while researching, choosing, and living in a senior living community. Marilyn's advice? "You need to stay interested in things - it makes you more interesting!"
Tuesday Nov 22, 2022
Tuesday Nov 22, 2022
The hot topic in senior living sales going into 2023 is external business development - building a strong sales pipeline of prospects who have been referred by professional referral sources. Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Stephanie Signore, Senior VP of Sales, Marketing, and Communications with Health Dimensions Group, and Julie Flaig Smith, Corporate Director of Sales with Ebenezer, to learn their secrets for success in external business development.
Wednesday Oct 19, 2022
Wednesday Oct 19, 2022
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Suzette Graham, CEO of Patriot Angels, about helping senior Veterans navigate the VA Benefits available to them and their surviving spouses, including the VA Aid and Attendance benefit. Fun fact: Suzette is a former Mrs. Alaska!