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Don‘t sell yourself short. Find ways to optimize sales, improve customer experience, differentiate yourself in a competitive senior living, active adult, 55+ living market. Hear what your prospects, residents, influencers have to say. Learn from sales experts both in and out of the senior living business. Elevate sales processes, shorten sales cycle, become one of the top 10% in a growing industry. With staffing becoming as much of a concern as occupancy, guests who specialize in attracting talent, identifying talent, hiring, onboarding and retention will also be featured. Grow Your Occupancy podcast offers everything from sales coaching, the psychology of sales, the buying cycle, the complexity of the emotional sale, informative discussions, and casual, fun conversations. The senior living and active adult markets continue to explode. Are you ready to GROW?
Episodes
Jul 11, 2023
Jul 11, 2023
9 min
Julie Podewitz, CEO and Founder of Grow Your Occupancy, recently conducted 4 in-person mystery shops for a client.
What's it like to be a senior living prospect visiting a community for the first time? It's exhausting, confusing, overwhelming.
Find out what really things really stand out, and what you can do to improve your prospect's touring experience and sales outcomes.
Jun 27, 2023
Jun 27, 2023
34 min
What are they doing over at Claiborne Senior Living that is not only cutting-edge, it's also shocking to many?
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Brooke Saxon-Spencer, Vice President of Marketing at Claiborne Senior Living, about their decision to eliminate virtually all paper from their marketing department! Find out how their strategy of driving prospects toward the valuable content on their website instead of handing them printed materials is paying off!
Jun 21, 2023
Jun 21, 2023
20 min
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Laurie Schultz, Principal and Co-Founder of Avenue and Viva Bene.
Avenue is a full-service senior living development company with a purpose: to address the crisis of affordability in the senior living industry. The result is Viva Bene, an active adult platform focusing on affordability and incorporating primary care coordination for their residents.
Jun 16, 2023
Jun 16, 2023
28 min
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Sylvia Kurinsky, Sales Advocate at Charter Senior Living. Sylvia shares her PRIDE, her story and her advice for others walking through their own journeys in this special PRIDE Grow Your Love edition of the Grow Your Occupancy podcast.
Learn more about how you can support your LGBTQ loved ones and friends at https://www.thetrevorproject.org/ and https://itgetsbetter.org/ .
Jun 9, 2023
Jun 9, 2023
27 min
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Joshua LeBlanc, Director of Sales & Marketing with Paul Davis Restoration, Inc., about having accepting, supportive and proud parents from a young age, and why coming out to his peers was a challenge.
Learn more about how you can support your LGBTQ loved ones and friends at https://www.thetrevorproject.org/ and https://itgetsbetter.org/ .
Jun 4, 2023
Jun 4, 2023
23 min
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Melinda Haney, a Sales Success Specialist on the Grow Your Occupancy team, about being abundantly proud of who we are as individuals, and the rights to love who we want to love and be who we want to be.
Learn more about how you can support your LGBTQ loved ones and friends at https://www.thetrevorproject.org/ and https://itgetsbetter.org/ .
May 31, 2023
May 31, 2023
22 min
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Dr. Raquel Muller, Ph.D., a financial educator and coach who helps empower women to learn about money to achieve financial wellbeing and reach their dreams. Learn more at www.howmoneyworks.com/raquelmuller
May 11, 2023
May 11, 2023
25 min
In part 2 of 2, Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Jason Kohler, Executive Vice President of Senior Living at Beztak Companies, about aligning sales and operations mindsets, maintaining a positive outlook, and thinking in abundance.
May 3, 2023
May 3, 2023
17 min
In part 1 of 2, Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Jason Kohler, Executive Vice President of Senior Living at Beztak Companies, about his perspective on sales leadership from an operations perspective, and leading sales in a "wants-driven" market.
Apr 25, 2023
Apr 25, 2023
20 min
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Amy Birkel, Chief Operating Officer of Heritage Communities, about the company's core values of compassion, respect, trust, and fun, and how they led to the home office team performing some "dirty jobs"!
One day each month, the home office team gives back to one of the senior living communities in Heritage Communities' portfolio by going on-site to do some of the many "dirty jobs" needed to keep a senior living community running.
Listen to find out some of the dirty jobs the home office team has performed!