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Episodes
Don‘t sell yourself short. Find ways to optimize sales, improve customer experience, differentiate yourself in a competitive senior living, active adult, 55+ living market. Hear what your prospects, residents, influencers have to say. Learn from sales experts both in and out of the senior living business. Elevate sales processes, shorten sales cycle, become one of the top 10% in a growing industry. With staffing becoming as much of a concern as occupancy, guests who specialize in attracting talent, identifying talent, hiring, onboarding and retention will also be featured. Grow Your Occupancy podcast offers everything from sales coaching, the psychology of sales, the buying cycle, the complexity of the emotional sale, informative discussions, and casual, fun conversations. The senior living and active adult markets continue to explode. Are you ready to GROW?
Episodes
Wednesday Apr 24, 2024
Wednesday Apr 24, 2024
Julie Podewitz, Founder & CEO of Grow Your Occupancy, recently talked with Mona Hilton, Founder of sales and marketing automation software Advantage Anywhere.
Mona shared how the right technology can increase your senior living sales teams' productivity, lower costs, and improve sales outcomes.
Wednesday Apr 17, 2024
Wednesday Apr 17, 2024
It's the "nature vs. nurture" argument: are successful salespeople born with their talents as part of their nature, or do their talents require nurturing through training and coaching to bloom?
Julie Podewitz, CEO and Founder of Grow Your Occupancy talks with Dan Fantasia, President of Treeline, Inc. about this question.
Plus, Dan explains the importance of matching a top candidate with a company based on its culture, and gives his advice on improving how you can identify top talent and attract it to your organization.
Monday Apr 15, 2024
Monday Apr 15, 2024
Julie Podewitz, CEO and Founder of Grow Your Occupancy, and Sherrie Bebell, Senior Vice President of Sales & Marketing at Columbia Pacific Advisors, LLC, are back for part 2 of their conversation about Sherrie's strategies for overcoming sales challenges in senior living communities.
Wednesday Apr 10, 2024
Wednesday Apr 10, 2024
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Sherrie Bebell, Senior Vice President of Sales & Marketing at Columbia Pacific Advisors, LLC.
In this first part, Sherrie shares her winning strategies for overcoming sales challenges in senior living communities.
Wednesday Apr 03, 2024
Wednesday Apr 03, 2024
Dani Merlino, COO of Grow Your Occupancy, talks with The Ridge Senior Living's Marti Milligan, Vice President of Sales & Marketing, and Diane Macheers, Vice President of Corporate Communications.
Marti and Diane discuss The Ridge Senior Living's boots on the ground approach to leadership, and give an update on their strategic plan initiative to eliminate paid referral sources (hint: it's working!).
Wednesday Mar 27, 2024
Wednesday Mar 27, 2024
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Patrick Dooley and Natalie Ross, the Co-Founders and Partners of One Extra Consulting.
Patrick and Natalie chat about the challenges they both experienced as senior living operators, their passion for helping the residents of senior living communities and those who serve them, and what inspired them to continue contributing to the industry by co-founding One Extra Consulting.
Wednesday Mar 20, 2024
Wednesday Mar 20, 2024
Dani Merlino, COO of Grow Your Occupancy, talks with Aaron Fish, CEO and Founder of Trestle Hospitality Concepts, about creating exceptional resident experiences in senior living communities.
The resident experience is more than the calendar of activities, it's the community's spaces, programming, dining. It's also understanding the residents you're serving and the market you're in.
Aaron shares his pro tips for creating exceptional resident experiences in your senior living community.
Friday Mar 08, 2024
Friday Mar 08, 2024
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Maggie Seybold, Vice President of Customer Insights at WelcomeHome Software, about their 2023 Year in Review report.
In this second part, Julie and Maggie dig into the report to find some surprises in the data, and identify some takeaways that can be used to improve senior living sales outcomes in 2024.
Wednesday Mar 06, 2024
Wednesday Mar 06, 2024
Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Maggie Seybold, Vice President of Customer Insights at WelcomeHome Software, about their 2023 Year in Review report.
In this first part, Julie and Maggie talk about the key trends that shaped senior living sales in 2023 and some of the observed traits of the most successful communities.
Tuesday Feb 27, 2024
Tuesday Feb 27, 2024
Dani Merlino, COO of Grow Your Occupancy, talks with Christie Freeze, Founder of Care By Christie and author of the recently published "Roadmap for Eldercare: A Simple Guide Equipping You with Tools and Resources for Eldercare Ease".
Christie shares her purpose in writing the book: to be a resource to families in finding the best eldercare for their older loved ones.
Christie's book is available on Amazon.