Grow Your Occupancy

Unpacking the WelcomeHome Software 2023 Year in Review Report, Pt 1: Julie Chats With Maggie Seybold

Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Maggie Seybold, Vice President of Customer Insights at WelcomeHome Software, about their 2023 Year in Review report.

In this first part, Julie and Maggie talk about the key trends that shaped senior living sales in 2023 and some of the observed traits of the most successful communities.

Helping Families Find the Best Eldercare for Their Loved Ones: Dani Talks With Christie Freeze

Dani Merlino, COO of Grow Your Occupancy, talks with Christie Freeze, Founder of Care By Christie and author of the recently published "Roadmap for Eldercare: A Simple Guide Equipping You with Tools and Resources for Eldercare Ease".

Christie shares her purpose in writing the book: to be a resource to families in finding the best eldercare for their older loved ones.

Christie's book is available on Amazon.

Compensation Strategies for Senior Living Sales & Marketing Pros: Julie Talks With Jill Berry

Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Jill Berry, Vice President of Sales & Marketing of Country Meadows Retirement Communities, about compensating senior living sales and marketing professionals.

Jill shares her compensation strategies for increasing retention, improving sales and move-ins outcomes, and building team member loyalty.

Sharing Seniors' Stories: Dani Talks with Tiffany Marino, Host of the Manis With Grannies Podcast

Dani Merlino, Vice President of Strategic Development at Grow Your Occupancy, talks with Tiffany Marino, Founder, Creator, and Host of the Manis With Grannies Podcast, about helping seniors share their stories and the importance of passing them along as part of their legacy.

 

Check out the podcast here: https://www.podbean.com/podcast-detail/qbijn-2bdfdd/Manis-with-Grannies-Podcast

Beyond Metrics: How Putting People First Can Impact Outcomes in Senior Living Sales

Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Paula Rathgaber-Gomez, Vice President of Sales and Marketing for Sequoia Living, about how putting people first and leading by the heart has impacted her career and company outcomes.

Outreach Isn't Dead: New Approaches to Outreach in Senior Living Sales Lead Generation

We hear it all the time: "Outreach is dead." We also see outreach becoming a priority only when occupancy growth becomes urgent.

Julie Podewitz, Grow Your Occupancy's CEO and Founder, talks about outreach in senior living sales, the value and results it brings, and why it needs to have an ongoing place in your sales and marketing strategy. She also shares some new ways to approach it that you may not have thought of (hint: they're digital!).

Tips for Successful Senior Living Sales Outreach: Dani Talks with ACTS Retirement's Debbie Tedesco

Dani Merlino, Vice President of Strategic Development at Grow Your Occupancy, talks with Debbie Tedesco, Director of Admissions & Outreach at ACTS Retirement-Life Communities, about outreach in senior living sales the importance of making connections for outreach success.

A Recruiter's Views on Filling Senior Living Sales Seats: Dani Talks with Katie Churchill

Dani Merlino, Vice President of Strategic Development at Grow Your Occupancy, talks with Katie Churchill, Managing Partner at Full Spectrum Search Group, about recruiting top talent into senior living sales positions.

Katie shares the importance of treating job candidates like sales leads, why culture and training matter, and the cost to senior living operators of vacancies in sales director positions.

Why Not Invest in Your Senior Living Revenue Generation Engine?

There are many valid reasons why it's challenging to grow occupancy in senior living communities today: higher monthly rates, stronger competition, the economy, and the lingering effects of the pandemic are just a few.

Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks about why investing in the success of your highly skilled salespeople can be the key to help them make a difference in your bottom line.

Virtual Sales Specialists: Who They Are & the Results They Produce for Senior Living Communities

Grow Your Occupancy's Dani Merlino, VP of Strategic Development, and Dresden Cincurak, VP of Training & Internal Development, talk about Virtual Sales Specialists: what they do for senior living communities to warm up cold leads in prospect databases, and some of the results they've produced for our clients in 2023.